least destructive skin softening formula 1 – cosmetic silicone oil manufacturer

in many cases, formulators adopt a formulation platform that contains most of the ingredients required for functionality but can be altered to meet varying consumer expectations. the distinguishing characteristic of a formulation that can convey a new product experience to customers is aesthetics. fortunately, most formulation aesthetics come from low concentrations of surface-active additives. most formulators know that water-soluble surfactants can be added to aqueous formulations to alter surface tension, spreadability and feel. many formulators are unaware that there are so many oil-soluble silicone polymers that can perform the exact same function in oil. the ability to change the feel of the oil phase by adding less than 5% of a properly selected silicone surfactant provides the ability to maintain a platform and provide a different type of superior aesthetic that consumers view as unique and desirable. since the platform ingredients are the same, there is little need for qualified new raw materials. we call this approach “minimally destructive representation.” silicone polymers are particularly conducive to this type of development approach because they offer significant consumer aesthetic advantages at low usage levels.